Bret Taylor (Sierra, OpenAI): Why the future of enterprise software belongs to vertical agents

Sierra founder and OpenAI board chairman Bret Taylor joins Pigment co-CEO Eléonore Crespo to discuss how AI agents are reshaping enterprise software and customer experience. Bret brings a rare perspective on technology waves. He founded Google Maps, served as CTO of Facebook, and was co-CEO of Salesforce before launching Sierra, an agentic AI platform for customer service. In this conversation, he shares what it means to build in the middle of a defining shift, why vertical AI agents will unlock entirely new software categories, and how to design trust into systems that are powerful but imperfect.